{"product_id":"brutalist-berry-blueprint","title":"Brutalist Berry \u0026 Iron Steel | The Urban Infrastructure | The Raw Blueprint by Scent Lab 33 | EDP","description":"\u003ch2\u003e🏭 The Inspiration: The Concrete Orchard\u003c\/h2\u003e\u003cp\u003eImagine a cold, industrial workshop where wild strawberries are pressed by giant steel machines inside a glass tower; metal, water, and the scent of expensive dry wood. \u003cstrong\u003eBrutalist Berry\u003c\/strong\u003e is the Industrial interpretation of the 2018 DNA. It replaces the warmth with \u003cstrong\u003eMetallic Steam\u003c\/strong\u003e and \u003cstrong\u003eConcrete Dust\u003c\/strong\u003e. It is grey, urban, and unshakeable.\u003c\/p\u003e\u003ch3\u003e🧪 The Olfactory Architecture: Metal and Vapor\u003c\/h3\u003e\u003cp\u003eThe scent opens with \u003cstrong\u003eOzone\u003c\/strong\u003e and \u003cstrong\u003eIron Accord\u003c\/strong\u003e. The heart is \u003cstrong\u003eVaporized Strawberry\u003c\/strong\u003e and \u003cstrong\u003eSclarene\u003c\/strong\u003e (Hot Iron note). The base is \u003cstrong\u003eWhite Musk\u003c\/strong\u003e and \u003cstrong\u003ePolished Granite Accord\u003c\/strong\u003e. It is gritty and high-definition.\u003c\/p\u003e\u003ch3\u003e🌿 Raw Material Sourcing: The Workshop\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSclarene:\u003c\/strong\u003e A high-tech molecule mimicking the smell of hot metal and fresh vegetal life within a machine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGeosmin:\u003c\/strong\u003e The smell of wet pavement in an urban lot, providing a grounded earthiness to the sweetness.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003e🧠 The Scent Psychology: Resilience\u003c\/h3\u003e\u003cp\u003eMetallic-fruity scents signal urban adaptation and unyielding ambition. This fragrance is for the modern builder who finds beauty in the architecture of the city.\u003c\/p\u003e\u003ch3\u003e🇬🇧 The London Lab Technology\u003c\/h3\u003e\u003cp\u003eWe used \u003cstrong\u003eBrutalist-Scenting Tech\u003c\/strong\u003e. Creating 'hard' olfactory surfaces that feel tactile and cold to the senses, mirroring the skyline.\u003c\/p\u003e\u003ch3\u003e✨ The Application Ritual\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eWhen to wear:\u003c\/strong\u003e City work, architectural site visits, modern meetings, or gallery openings.\u003cbr\u003e\u003cstrong\u003eWhere to spray:\u003c\/strong\u003e Metal watch straps, jacket lapels, and pulse points.\u003cbr\u003e\u003cstrong\u003eStyle pairing:\u003c\/strong\u003e Grey tailoring, technical sneakers, industrial jewelry.\u003c\/p\u003e\u003ch3\u003e💭 From the Perfumer's Diary\u003c\/h3\u003e\u003cp\u003e\u003cem\u003e\"It captures the energy of the skyline. Cold air, hot electricity, and the ghost of a strawberry. It is the scent of progress and steel.\"\u003c\/em\u003e\u003c\/p\u003e","brand":"Scent Lab 33","offers":[{"title":"50ml","offer_id":45816796250302,"sku":null,"price":49.0,"currency_code":"USD","in_stock":true},{"title":"100ml","offer_id":45816796283070,"sku":null,"price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0740\/1642\/4126\/files\/1765602523553_5_a843b281-a369-4742-bce4-5a2f7bd63624.webp?v=1769091562","url":"https:\/\/scentlab33.com\/products\/brutalist-berry-blueprint","provider":"ScentLab33 | Artisan Perfume House","version":"1.0","type":"link"}