🌿 The Inspiration: The Edible Garden
Cold-pressed red apple skins mixed with freshly torn basil leaves. Imperial Apple & Basil isolates the crunchy, aromatic heart of the Rooftop garden. It removes the florals to focus on the Crisp Fruit, Herbal Snap, and Wild Grass. It is zesty, green, and vibrant.
🧪 The Olfactory Architecture: Crunch and Herb
The scent opens with Granny Smith Apple. The heart is pure Sweet Basil and Rosemary. The base is Fresh Cut Grass. It is linear and energetic.
🌿 Raw Material Sourcing: The Roof
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Red Apple Accord: Sweet, aqueous, and crunchy.
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Basil (Grand Vert): Peppery, anise-like green.
🧠 The Scent Psychology: Optimism
Green fruity scents signal happiness and health. Imperial Apple & Basil is a mood-lifter.
🇬🇧 The London Lab Technology
We used Flash-Vapor Extraction. Capturing the volatile scent of a sliced fruit.
✨ The Application Ritual
When to wear: Spring mornings, office days, casual weekends.
Where to spray: Chest and hair.
Style pairing: Light blue denim, white polo, clean sneakers.
💭 From the Perfumer's Diary
"It smells like a bite into a cold apple while standing in a herb garden. Simple, sharp, and perfect."
